The City of Santa Ana, on behalf of the Anaheim/Santa Ana Urban Area Initiative, is seeking a qualified contractor to manage and implement two established public awareness campaigns: Ready Orange County and Safe Orange County. These campaigns support regional emergency preparedness and homeland security objectives through multi-media outreach, digital engagement, and community-based education. Services include website maintenance and redesign, social media management, digital advertising, content creation, public service announcements, stakeholder coordination, micro-campaign development, event participation, media relations, reporting, and performance tracking. The selected contractor will collaborate with the Santa Ana Police Department and regional stakeholders to enhance preparedness for natural disasters and promote vigilance through suspicious activity reporting. Campaign efforts are funded, in whole or in part, by the United States Department of Homeland Security's Urban Area Security Initiative grant. The contract term is anticipated through 2029, with optional extensions.